Netflix's rise to prominence was fueled by digital transformation and its pioneering netflix technology advancements. By leveraging streaming technology, personalized recommendations, adaptive streaming, and original content production, Netflix disrupted the entertainment industry. Its continuous investment in cloud infrastructure and AI algorithms improved user experiences, delivering convenience, diverse content, and superior quality. These innovations propelled Netflix to become a global leader, redefining how audiences consume movies and TV shows, and solidifying its position as a dominant force in the digital entertainment landscape.